For this research brief I found it hard to think of ideas of what to research as I wanted to ensure that I wouldn't run out of things to explore. I have chosen Fortnum & Mason though as I am sure there is plenty to discover, particularly about it's history. I know that I would personally love to be involved with/working for such a well established company in the future, and it strongly interests me to find out more about the foundations of Fortnum & Mason as well as the struggles the company may have faced over the years.
The packaging in particular is very memorable to me as it is so exquisite and ornate. I would love to create my own packaging in the future with the same qualities, and hope that this research allows me to discover even more brands which I may find inspirational for my own personal design work.